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The innocent Big Knit is back and it’s bigger than ever

Published 28/02/2017

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Age Action and innocent drinks have launched the 2017 Big Knit, calling on the knitters of Ireland to produce 100,000 little hats. We’re woolly excited.

Over the past eight years the Irish public and our supporters have knitted an astonishing 390,000 hats and have helped raise €140,000 for Age Action which goes directly to funding our Care & Repair service.

This service supports volunteers carrying out free DIY jobs for older people and helping them stay safe and warm in their homes during our cold Irish winters.

People aged 65 and over are seven times more likely to be hospitalised as a result of colder temperatures, compared with those aged 18 to 44. 

100,000 hats!

From now until 31 July 2017, innocent and Age Action are calling out to veteran knitters and newcomers alike, to pull up a comfy chair, grab their knitting needles & wool and cast-on for this brilliant cause.  

Justin Moran, Head of Advocacy and Communications, said: “This year we are seriously upping the game. We’re looking for 100,000 hats and to do that we need every knitter in Ireland to get those needles clicking.

“They can be any colour, any design or look and we have plenty of patterns and ideas to spark your imagination at www.thebigknit.ie.”

Star Big Knitter Winnie O'Donoghue
Star Big Knitter Winnie O'Donoghue

Star knitter

Winnie O’Doherty, star knitter for the Big Knit and a member of an Age Action knitting group that meets in our shop on Camden Street every week says:

“I love knitting with the Age Action knitting group. I come here every week; I like the company. We’re great friends and we have a good natter. We really understand each other and give each other some good tips, not only on knitting.”

Bláthnaid McKenna, Brand Manager with innocent drinks Ireland, said: “Now in its 8th year, we're very proud of the Big Knit at innocent drinks as, through it, we've been able to donate €140,000 to Age Action and help older people stay well and warm in winter.

“This year, we’ve decided to make an even bigger difference, so, for the first time since the Big Knit started, we are aiming to put 100,000 little hats on our smoothie bottles.”

The knitty gritty

Every winter, as many as 2,000 older people in Ireland die needlessly because of complications due to the cold.

Last year’s donation of €20,000 funded 24,000 DIY jobs in 34 locations around the country, through Age Action’s Care & Repair programme.

All the hats are hand-knitted by people around Ireland.

From October 2017, the nation’s little hats will appear on innocent smoothie bottles (250ml) across the country. For each bottle sold wearing a little hat, innocent Drinks will donate 30 cent to Age Action.

Hats can be sent to The Big Knit 2017, innocent drinks, Fruit Towers, 2 Ballsbridge Park, Dublin 4 or dropped into any of Age Action’s shops or offices in Dublin, Cork, Galway and Monaghan. 

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Did Budget 2020 Take Steps Towards a Fairer Society for an Ageing Population?

 

The Government's Budget 2020 choices did not include measures to address the inequalities faced by older people living in Ireland who are family members and contributors to our communities. Budget 2020 did not offer the majority of older people the support they need to meet the rising cost of living that is anticipated by the impacts of Brexit and it did not offer a concrete plan to support us to age in place.

 

Equality for older people requires the re-distribution of resources; power and influence; status and standing; and respect.  While the Government has increased some secondary benefits with the view to targeting people in the most vulnerable situations, which is a sensible approach, it has to be acknowledged that if people had adequate income to meet the true cost of ageing, they would be able to have choice over how to spend their money to best meet their specific needs.

The net affect of Budget 2020 on the income of older person headed households is;

  • Those under 80 and living with another person are €1.08 better off per week following Budget 2020 and have seen a weekly increase of €11.68 since 2009

 

  • For those under 80 and living alone, they are €6.08 better off per week following Budget 2020, and have seen a weekly increase of €20.48 on 2009 income

 

  • For those over 80 and living with another person, their weekly income has risen by €1.08 in Budget 2020, and €11.68 since 2009

 

  • For those over 80 and living alone, they are better off by €6.08 per week following Budget 2020, and €20.48 since 2009.

 

Some people who are over 80 are people in the most vulnerable situations in our society with no capacity to increase their income while dealing with the increasing cost of ageing. A person over 80, not living alone, received €1.08 per week to cope with Brexit, the carbon tax increase and the rising cost of living in 2020. It is on the backs of these people that our economy has been built: these are the same women and men who lived through the Marriage Bar, shouldered several recessions and are now dealing with the accumulated disadvantages. In working for equality, it is critical that we focus on equality of outcomes not just equality of opportunity.