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Regular Giving

One of the greatest challenges we are facing at the moment is the uncertainty of our funding sources. We have been hit by reduced grants for our services and need to find alternative and new ways of funding to enable us to continue to help and support older people around the country. We need to develop new income streams and more importantly sustainable income for the future.

One new way is the introduction of the direct mail campaign. We are hoping to recruit new donors and supporters by asking them to make a regular monthly donation. To see the material we used to highlight the many services we provide to people like Annie click here for Direct Debit Letter (PDF, size 73.6 KB) and click here for the direct debit mandate form (PDF, size 182 KB).

If you would like any further information or do not have a printer and would prefer a hard copy by post, please tell us and we will be happy to send one out to you.

10a Grattan Crescent, Dublin 8.

If you have any other queries please do not hesitate to contact the fundraising department at (01) 4756989 or email us at fundraising@ageaction.ie

Annie

Age Action is calling for a Digital Allowance to support the Digital Inclusion of Older People and a Study on the Cost of Ageing in Budget 2021

(30 July 2020) 

Age Action, Ireland’s leading advocacy organisation on ageing and older people is calling for Budget 2021 to include a digital allowance in the form of a €2.50 increase to the Telephone Support Allowance and a broadening of the eligibility criteria to support older people to access digital technology.

Paddy Connolly, CEO Age Action said ‘Digital exclusion is a reality for at least 33% of people over the age of 65 with the associated cost being one of the barriers to access for older people. We know that communication costs have increased during COVID-19 as people became more reliant on digital communications as a means of communicating with family, health professionals, arranging essential services and addressing social isolation.  In the context of an increasing reliance on telehealth measures and public health advice, Age Action urges the Government to increase the Telephone Support Allowance, introduced in June 2018 at a weekly rate of €2.50, to €5 and for a broadening of the eligibility criteria which is narrowly confined to those getting the Living Alone Allowance who are also eligible for the Fuel Allowance.’

Government services now actively prefer transactions to be digital under a “Digital First”approach, encouraging people to carry out their tax returns, and apply to r enew their driving licences and passports online. The Public Service ICT Strategy prioritises the digitisation of ‘the main existing citizen and business transactional services across Public Services’. There is an increasing reliance on digital channels to provide information by both the public and private sector which undermines people’s ability to access information which was very evident during the height of the pandemic. In a recent CSO survey of households of those over 60 and not online, the second greatest challenge to people who said they needed access to broadband, after lack of digital skills, was the perceived prohibitive cost.

‘Older people are being left behind because they do not have adequate access or skills to engage with digital services or participate in the digital economy; providing a digital allowance as well as investing in one-to-one digital literacy training that meets the needs of older people, is critical to bridging the digital divide. The new National Digital Skills Strategy committed to under the Programme for Government will have budgetary implications; Budget 2021 should begin to support older people to keep up’ Connolly said.